Vitamin D Studio.
Your brand's secret ingredient.
Optus Splash
App design, logo and icon design
Tools Used
Adobe Illustrator
In a collaborative effort to enhance communication between swim schools, clubs, and swim parents, we played a key role in developing the Optus Splash mobile app for Swimming Australia. Designed to improve the parent-school interaction, the app offers a child-like, uplifting experience, aiming to positively influence parents' perceptions of their children's in-pool experience.
Solution
We crafted the brand and designed interface elements, including icons, badges, trophies, and characters, all inspired by the aquatic world. The designs feature a cute and lively aesthetic, creating an engaging and visually appealing experience.
Outcome
The whimsical sea creature-inspired visuals contributed to a more enjoyable and positive connection between swim schools and parents, enhancing the overall user experience of the Optus Splash mobile app.
